In sync with the domestic market, the global home thermometer market continues to expand. In 2024, the global market size of digital home thermometers will exceed 19 billion US dollars, with a year-on-year growth of 8.1%. North America and Europe together account for 62% of the market share, and the Asia Pacific market will become a new growth point with a growth rate of 11.3%.
There is a significant difference in regional demand: the European and American markets prefer high-end intelligent models that integrate heart rate monitoring and cloud data storage, such as Braun's infrared thermometers with AI health analysis, which have sold over 250000 units per month in European and American markets; Emerging markets such as Southeast Asia and Latin America mainly focus on economical electronic contact products, with Chinese brands Xiaomi and Yuyue occupying over 30% of the local market share through high cost-effectiveness.
Quality compliance issues also plague the international market. In the third quarter of 2024, the EU RAPEX system recalled 23000 infant thermometers from a certain brand in South Korea due to excessive accuracy errors; The US FDA has issued import bans on three imported thermometers that have not passed electromagnetic compatibility testing, involving multiple manufacturers in China and India.
Industry analysis indicates that the global market size is expected to reach 20.7 billion US dollars by 2025, and environmentally friendly materials (such as biodegradable shells) and low-power designs will become the focus of competition. Experts remind that cross-border purchases should pay attention to target market certifications (such as EU CE, US FDA) to avoid product unavailability due to differences in standards.

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